Incom ist die Kommunikations-Plattform der Fachhochschule Potsdam

In seiner Funktionalität auf die Lehre in gestalterischen Studiengängen zugeschnitten... Schnittstelle für die moderne Lehre

Incom ist die Kommunikations-Plattform der Fachhochschule Potsdam mehr erfahren

Redesign Kunella

For the Corporate Design course with prof. Beyrow I had to redesign the image of the Kunella company.

Research

IMG_8797.JPGIMG_8797.JPG

I want to mantain the image of the Kunella company, so I start to think about a new flower for the Kunella's logo.

The shapes

forme-01.pngforme-01.png

For represent the taste of the oil I want to use the shape of the main ingredient to give an abstractive idea to the customer.

The oil's labels

etichetteoli-01.pngetichetteoli-01.png

At the top of the label I put the Kunella's logo, than in the center I put the shape of the main ingredient with an oil texture and than I write the oil taste with a round font.

The jar's labels

etichettevasetti-01.pngetichettevasetti-01.png

For the jar's labels I decide to mantain the style of the oil's labels so I choose a sauce shape and I put the texture of the mayonnaise and the sahnemeerrettich.

The final poster

poster-01.pngposter-01.png

The conclusion

FullSizeRender.jpgFullSizeRender.jpg

Ein Projekt von

Fachgruppe

Sonstiges

Art des Projekts

Studienarbeit im ersten Studienabschnitt

Entstehungszeitraum

Wintersemester 2014 / 2015

Keywords